Long-Form Content: The Next Generation of Content

Are you tired of low traffic and high bounce rates on your website? If yes, then it’s time for you to step out of the safe zone of short-form content and use long-form content to take your website to the next level.

There’s no denying that many people prefer quick, short reads that provide high value. However, long-form content should also be part of your content marketing strategy because if your marketing efforts are focused only towards short-form content, you are missing out on a great opportunity to reach a wide audience, bring in traffic, and increase conversion rate.

So, what is long-form content anyway? And how can it help you increase online engagement and make people stay on your web page? Let’s find out!

What Is Long-Form Content?

Long-form is your next-generation content. Gone are the days when “short-and-sweet” was a rule of the thumb for creating online content. Today, audiences demand content that provides maximum value in one place. So, if you want to make a mark in the ever-competitive market of today, it is essential to bring long-form content in the mix.

Go Long or Go Home!

Long-form content generally includes blogs and articles with the word count ranging from 1,200 to 3,000 words. While there’s…